Flooding The Market Strategy

Flooding The Market Strategy - Now, it's the flooding the market era in hip-hop right now. I'm talking about the high output of music rappers have in this day and age. This is something that's slowly but surely becoming the standard; we recently saw NAV drop an 18-track project with ''Good Intentions'' and only three days later dropped 12 additional tracks with the deluxe version. Lil Uzi Vert did the same thing, and so did Lil Baby who only had six additional records on the deluxe version though. The point still stands, it looks like the flooding the market strategy is soon gonna become the norm. That's what I talk about.

In this video I talk about the flooding the market strategy rappers are using.

Link to the research paper I referenced:

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